Week 07 - 2D

Class Format

Todays class followed the same quantitative rating system from last week.

Group Exercise

PRACTICAL – Design Communication

1. DESIGN a logo mockup on a DL for the student exhibition.
2. Make a list of 2 key concepts you are trying to communicate.
   - The sense of an energetic creative process.
   - Colour sympathetic to the region.
3. Make a list of 2 key feelings your trying to communicate.
   - Excitement.
   - Curiosity.
4. REFINE your logo to communicate these 4 things.
   -
5. Prepare to present your communication skills to the class.
6. Upload all this content to your blog.

This is the draft I came up with in class. Moving the design forward would include the dates, opening times and additional logos across the bottom. I would also consider capturing some some actual light writing for the logo and tagline, 'Bright - New Work'.

GROUP EXERCISE – Concept Investigation

Using a scale of 1 – 10, each group assigns a quantitative rating for all the designs, based on the three criteria below;

1. Clear rendition of 2 key concepts.
   - Katelyn 7, Queenie 5, Andre 4, Jacob , Myself 7.
2. Clear rendition of 2 key feelings.
   - Katelyn 6, Queenie 6, Andre 4, Jacob , Myself 7.
3. Immediate visual appeal.
   - Katelyn 6, Queenie 6, Andre 5, Jacob , Myself 8.

Research

Video

This is the second animated render out of blender. I use the video output as scratch versions to see how the general flow is working. The video here was exported with Blogger in mind and so has been shrunk to 320x240, leaving it a 1.5MB mov. I then tweaked the html to enlarge it 560x460 to fit my layout, which didn't help but you get the idea. Blender is a vector environment, so the export size and resolution is dependant on requirement. It is 6 seconds or 142 frames long and took about twenty seconds to render, obviously higher size and resolution equals longer render times. I'm still not completely happy with the lighting and the rotation will get a couple of variants. To prepare the animation for web deployment I will remove the background and export the individual frames as PNG, import to Photoshop as layers, create frames from layers (animation window), edit a little and export as animated GIF from the save for web and devices dialogue.

Images

One last picture and then I'll change topic. Just wanted to share my workspace layout for animation in Blender (click to enlarge). This is of course the twin screen set up.

Reflection

We are certainly getting toward the pointy end of the course as the pressure is building. I enjoyed the pressurised set up of todays class in that we had a short amount of time to develop and present a concept for the exhibition invite. I imagine that this type of approach to a project is common in real world scenarios, I need this designed and I need it yesterday!